Paris: Omnium Français de Publicité, 1926. Item #04430
A Rare 'Carnival Catalog' Representative of the Prevailing Atmosphere in Paris
During the Roaring Twenties
[CARNIVAL CATALOG]. Carnaval 1927. Paris: Omnium Français de Publicité, 1926.
Folio (12 3/8 x 8 3/8 inches; 315 x 214 mm.). Twenty-four pages of which twenty-three contain over 450 illustrations beautifully printed in bright colors.
Publisher's orange wrappers, front wrapper with "Carnaval" in gold, a figure of a woman with an eye mask printed in black and gold, and "1927" in gold. Single "Remise Confidentielle 35%" stamp affixed to the first leaf. Front wrapper slightly stained at top and bottom margins and affecting outer margins of first page of catalog only. A near fine example of this rare sales catalog published by Omnium Francais de Publicité, a specialist in French disguises on the occasion of the Carnival of 1927. All of the items for sale in the catalog are priced.
The articles shown include: Loups & Dominos; Masques en Carton pour Enfants; Masques pour Hommes & Femmes; Masques de Caractères; Masques Artistiques; Demi-Visages & Nez; Masques en Jersey; Assortiments de Masques Carton; Assortiments de Masques Animaux; Barbes et Moustaches; Perruques; Grosses Tetes Colin-Maillard; Costumes-Clowns-Pierrots; Costumes Travestis; Coiffures Diverses; Coiffures en Papier, and Articles Noel.
There are Hundreds of large, extraordinary, grotesque and crazy masks illustrated, some of them with ethnographical interest. Various colorful masks depicting people from different continents are illustrated including American Indians and Chinese. Some masks depicting animals are also illustrated including a Cow, a Monkey, a Tiger, a Lion, a Hog, a Cat and a Bear.
The major part of the masks are amazing crazy grotesque masks typical of French popular imagery. The last plate is devoted to Articles Noel (Christmas articles), including some rather interesting shoes.
Carnivals and 'Masqued Balls' were very popular during the period between 1918 and 1929, during which entertainment was eagerly sought to forget the horrors of war. Men and women went to the cinema, in the salons, in the "dance halls", to dance, to laugh and to party. This very scarce catalog is representative of the atmosphere still prevailing in Paris at the end of the Roaring Twenties and on the eve of the crash of 1929.